The importance of belly to belly conversations

You've all heard it before. We love to work with people we like. One of the easiest ways to work out that you like that person is with a face-to-face, or what we call belly-to-belly conversations.

Of course, like me, you may work with people offshore. In that instance, yes, obviously you need to talk via the telephone. Even better would be a program like Skype or Gotowebinar where at least you can literally eyeball each other! This might also be a good alternative if you are tight for time, as remote meetings save on travel and parking time.

However, if you are working with people locally then you have a far higher chance of converting any leads if you meet up with them face to face. I love how much more personal it is, more relaxed and I do believe you can be more present with the other person when they are right next to you.

Also, since I moved into an office, I have found that I have saved myself more than just time, when people are happy to come visit me (which they usually are). I realise just how much money, energy and time I was spending flitting from cafe to cafe before I took the plunge and committed to monthly rent. I think it also positions you nicely, demonstrating that you are 'grown up' enough to work from an office. Don't get me wrong, I happily worked from home for the best part of 10 years. But for lead conversions, I think belly to belly, in an office trumps all!

Posted on February 19, 2015 .